Many people like Joe don't get specific. You must move from generalities to specifics in every aspect of your planning. This includes having an accurate picture of where you are now—your starting point. Imagine a person asking for directions. He says, “Patrick, can you tell me the way to the Central Bank in New York?” I reply, “Sure, I can show you the way—but first, tell me where you are now.”
Give me a false starting point, and my instructions would be useless—and your frustration would increase. I would say, “Turn right here and left there and go straight” and you’d end up in Saskatoon, Saskatchewan.
But give me an accurate starting point, then I can, indeed, show you the very best way to the bank!
“Whoever is first in the field and awaits the coming of the enemy, will be fresh for the fight; whoever is second in the field and has to hasten to battle will arrive exhausted.”
“Preparation is everything. Noah did not start building the ark when it was raining.”(Warren Buffett)
On the morning after Jack Benny's death, his widow, Mary, received a single long-stemmed rose from the local florist. When another rose was delivered the next day, Mary called the florist and was told of an order her husband had placed before he died: He had made provision in his will for the florist to supply "one perfect red rose daily for the rest of Mary's life."
Section 4: Planning for Success Introduction
As we enter this section of Purposeful Planning for Success, we’ll look at two tools that you can use and develop to help you become a more thorough planner. The first is a mind map and the second is a flow chart.
As an entrepreneur, you need to purposefully act upon a clear vision of where you are trying to get to so that you can reverse-engineer strategies and tactics to get you there. This becomes the plan which accelerates all of your business growth.
I have found that many people do not have a clear definition of what their frustrations or problems are. They avoid time-consuming analysis where they come to fully understand what the issues are in their business and what the challenges are. Many know that they are frustrated but they do not know why they are frustrated.
Patrick: “Joe, how’s business?
Joe: “Same old thing.”
Patrick: “Are you growing?”
Joe: “Not really.”
Patrick: “Do you know what it takes to grow?”
Joe: “I was thinking of advertising. I don’t know.”
Patrick: “Joe, why don’t you figure out what you want?”
Joe: “It’s a lot of work.”
Patrick: “Joe, isn’t there a way to grow your business so you can start to work smarter and earn more money?”
Joe: “Probably. But I haven’t looked into it.”
Patrick: “Joe, what’s holding you back?”
Joe: “I don't know.”
Becoming very specific about what you want and how you will achieve your goals —i.e., planning— is the necessary first step in overcoming potential frustrations.
Let's look at an example of Joe Smith, the average businessman. He wants to grow his business but he is frustrated.